This site has limited support for your browser. We recommend switching to Edge, Chrome, Safari, or Firefox.

RESULTS. BEYOND JUST CLAIMS.

India's 1st Evidence-Based Brand

OUR STORY

We are an evidence-based, cosmeceutical brand which offers a comprehensive range of scientifically proven solutions for diverse hair and skin concerns.

The inception of ThriveCo stemmed from a keen observation made by its founders, Vivek and Saurav. They noticed their wives would seek out and stock up on personal care products during their travels abroad. Delving further, they soon realized that this was a common trend among their friends and family as well.

What captivated them was the consistent inclination towards global brands, highlighting a significant gap in India's beauty industry— lacking cutting-edge research, advanced technology, and premium ingredients.

It was this revelation that motivated them to launch ThriveCo.

ThriveCo was born with a compelling vision to create products that not only matched, but surpassed the quality standards of international counterparts, all while ensuring affordability and accessibility for a broader audience in India. A brand which was proudly Indian.

PURPOSE. PRODUCT. PHILOSOPHY.

At ThriveCo, we are on a mission to redefine Indian beauty standards. Our purpose is clear: to create products that transcend barriers, making beauty attainable for all. Rooted in deep empathy, our goal is to empower every individual to truly thrive by to providing solutions that address beauty concerns and nurture confidence.

Our commitment to transparency is unwavering, as we deliver results backed by rigorous scientific research and uphold ethical sourcing practices.

About Us Slicing Part 2.2.webp__PID:80420ca0-1a2d-4b68-8af2-ed735012bc7a

SCIENCE FIRST

Expertise

Collaborating with dermatologists, trichologists, and industry experts, we harness their collective mastery to craft precision-driven products, leveraging cutting-edge advancements in ingredients and technology.

Insight

Fusing expertise with insights gleaned from extensive customer research and meticulous feedback analysis, we curate solutions with thoughtfully selected ingredients. Our formulations offer adaptive, flexible treatments that cater precisely to diverse needs.

VALIDATION

Our commitment to evidence-based skincare and haircare ensures that every product undergoes rigorous testing, emerging as a proven and reliable source of transformative results.

About Us Slicing Part 2.2.webp__PID:80420ca0-1a2d-4b68-8af2-ed735012bc7a

Evidence

ThriveCo products embody an unwavering commitment to delivering tangible results. Our formulations undergo meticulous testing and clinical trials, where we continuously fine-tune and recalibrate until achieving the pinnacle of efficacy.

For instance, clinical trials have demonstrated remarkable outcomes: - ThriveCo Hair Growth Serum boasts a 145% increase in hair growth and a 42% reduction in hair fall within just 8 weeks. - ThriveCo Hair Prime Serum diminishes grey hair by an impressive 46.07% in a mere 17 weeks.

Similarly, scanning electron microscope (SEM) images of hair strands reveal encouraging breakthroughs:
- ThriveCo Hair Thickener yields an instant 36.08% increase in hair thickness.
- Our exclusive ingredient "HyaplexTM" exhibits substantial correction of hair cuticle damage.

At ThriveCo, our pursuit of excellence is validated by concrete, scientifically proven transformations.

About Us Slicing Part 5.1.webp__PID:2ee6b22e-e443-4f1f-ab77-503207183c4c

Scientific
Publications

ThriveCo’s proprietary formulation, powered by trademarked ingredient ArcedinTM, is clinically tested to show permanent improvement in just 17 weeks.

Internationally recognized by peers in the scientific, medical and dermatologist community, ArcedinTM is a powerhouse ingredient for reversing greys.

About Us Slicing Part 5.1.webp__PID:2ee6b22e-e443-4f1f-ab77-503207183c4c

Clinical Trial Results

Hair growth serum.webp__PID:107e24da-f330-4d6f-87d7-a5d20aeee89d

Hair Growth Serum

1.5 times

 improvement in hair growth in 8 weeks

40%

 improvement in Hair Density in 8 weeks

34%

 improvement in Hair thickness in 8 weeks

42%

 improvement in hair fall reduction in 8 weeks

VIEW THE PRODUCT >
stretch marks.png__PID:1a05f6c3-add4-4b9c-a129-38ced490a03f

Stretch Marks Expert Cream

87%

experienced improvement in skin texture within 4 weeks

89%

experienced reduction in stretch marks within 4 weeks

86%

Would recommend Stretch Marks Expert to friends & family

VIEW THE PRODUCT >
hair thickening volumizing serum.webp__PID:24daf330-9d6f-47d7-a5d2-0aeee89d3758

Hair Thickening Volumizing Serum

⦿ Untreated hair exhibited visibly damaged cuticles, whereas, in test product treated hair, the cuticles appeared smooth, intact, and well-preserved. 
⦿ Post application of the test product ThriveCo Hair Thickener Serum, the treated hair strand diameter increased by 36.08 % as compared to untreated hair.
⦿ When considering the porosity of both samples, untreated hair displayed elevated porosity compared to test product treated hair.
⦿Test product treated hair became stronger, shinier, and healthier.


VIEW THE PRODUCT >
heat protectant spray.webp__PID:daf3309d-6f87-47a5-920a-eee89d37580b

Heat Protector Hair Spray

⦿ Severely damaged hai- Powered by HYAPLEX(TM)
⦿ For protection from andr repair of heat-damage
⦿  Remarkable improvement in cuticle surface post application
⦿  Restored, rebuilt bonds post applicationM.

VIEW THE PRODUCT >
color buddy.webp__PID:91107e24-daf3-409d-af87-d7a5d20aeee8

Color Buddy

⦿ Powered by HYAPLEX(TM)
⦿  For reversal of hair-damage from bleach, color and hair dye
⦿ Remarkable improvement in cuticle surface post application
⦿ Restored, rebuilt bonds post application SEM Images of damaged hair Before/ After

VIEW THE PRODUCT >

Research & Development

We operate a well-run R&D facility that ensures a good balance between innovation, safety, sustainability, and meeting customer needs. Our expert team managing new product development ensures that ThriveCo delivers products made with the latest ingredients and technology.

With our research lab, skilled workforce, and capabilities in supply chain, manufacturing, and warehousing, ThriveCo has the foundation it needs to be at the forefront of bringing scientifically advanced beauty and personal care products to its customers.

Breaking  Convention

Thriving Labs

ThriveCo's dedication to science is evident in their state-of-the-art labs. Here, scientists work tirelessly to develop cutting-edge formulas that are both effective and gentle on your skin and hair.

Empathy in our DNA

ThriveCo is more than just a brand; it's a force for all that’s good in the world. We are committed to using sustainable practices and ethical sourcing with each ingredient serving a purpose. Unless its safety and effectiveness are proven, we opt to omit it.

Future of beauty

ThriveCo is at the forefront of the beauty revolution, paving the way for a future where science and sustainability go hand in hand with radiant beauty. As they continue to innovate and grow.

Thriving Labs

ThriveCo's dedication to science is evident in their state-of-the-art labs. Here, scientists work tirelessly to develop cutting-edge formulas that are both effective and gentle on your skin and hair.

Empathy in our DNA

ThriveCo is more than just a brand; it's a force for all that’s good in the world. We are committed to using sustainable practices and ethical sourcing with each ingredient serving a purpose. Unless its safety and effectiveness are proven, we opt to omit it.

Future of beauty

ThriveCo is at the forefront of the beauty revolution, paving the way for a future where science and sustainability go hand in hand with radiant beauty. As they continue to innovate and grow.

Proprietory Ingredients

About Us Slicing Part 7.1.webp__PID:076285c5-2cde-4546-babb-b94adeabc356

ThriveCo’s trademarked ingredient, Hyaplex ™, brings 3rd generation bond building technology that rebuilds the broken bonds inside the hair, repairs the ruptured cuticle and forms a protective barrier on the hair shaft to shield it from further damage.

About Us Slicing Part 7.2.webp__PID:6285c52c-de35-46ba-bbb9-4adeabc356f5

ThriveCo's REGENDIL™ isn't just a hair product, it's a breakthrough. This carefully crafted blend of four powerful ingredients tackles hair loss and volume concerns like never before. It's a game-changer for healthy, beautiful hair. ‍

About Us Slicing Part 7.3.webp__PID:85c52cde-3546-4abb-b94a-deabc356f500

Internationally recognized by peers in the scientific, medical and dermatologist community, ArcedinTM is a powerhouse ingredient for reversing greys.

About Us Slicing Part 7.4.webp__PID:c52cde35-46ba-4bb9-8ade-abc356f500ad

CollarRevTM, the key ingredient, helps your skin's repair system focus on the inner layer, where damage often starts. Just like microdermabrasion, it wakes up cells to boost collagen and rebuild damaged areas, making your skin firmer and more elastic.

Awards & Recognizations

thriveco_landingpageicons_9th_aug_ht-1667203837333.png__PID:0e37c316-3092-48bf-9263-d46dd1a88fd8
thriveco_landingpageicons_9th_aug_ndtv-1667203857753.png__PID:c40e37c3-1630-4228-bfd2-63d46dd1a88f
thriveco_landingpageicons_9th_aug_toi-1667203892769.png__PID:f0d1c40e-37c3-4630-9228-bfd263d46dd1
thriveco_landingpageicons_9th_aug_bombaytimes-1667203947625.png__PID:37c31630-9228-4fd2-a3d4-6dd1a88fd823
thriveco_landingpageicons_9th_aug_pinkvilla-1667204017247.png__PID:d1c40e37-c316-4092-a8bf-d263d46dd1a8

Media

1683988691_rinsgr_20_may_23___PID:c492f43d-816d-4de9-9592-3809b655a2dd

BW Businessworld Unveils The Finest Young Entrepreneurs Of India

“While things could have been easier at another time, I believe that companies born and built in tougher times are more resilient and built to win in the long run”.

logo-big__PID:498d038f-f673-441d-bca8-41b5e9a49ccb

Femina Power Brands 2022-2023

Femina Power Brands brings together the who’s who of the business world to unveil the brands that go above and beyond just a mere purchase.

Screenshot 2023-12-13 at 11.26.00 PM.png__PID:61b0b6e3-d2cf-4a78-9cc4-0b142cf78ffb

When Getting A Gorgeous Head Of Hair Is Made Easy, Healthy And Fun

Anveya is creating top-of-the-rung hair and skincare products that will match global standards

Social Impact

Improving Lives of Mahua Workers

Mahua trees grow in the topical and sub-tropical climate and can withstand draught admirably. An off season cash crop and a very common tree found in monsoon forests.A survival tree that dominates farm economy in India because of it’s versatile source of diverse products, has also proven to have a novel fatty acid profile that is suitable for personal care formulations.ThriveCo sources the highest quality Mahua oil originating from Mahua trees grown in their native region in India. The Mahua oil is used in our hair and skincare products is manufactured by a cold-process process.

About Us Slicing Part 8.1.webp__PID:0beafab7-9039-4488-a2f8-2e32408ea915

What is Mahua Oil?

Mahua oil, extracted from the seeds of the Madhuca longifolia tree, boasts a range of benefits for both health and beauty.
 
A survival tree that dominates farm economy in India because of it’s versatile source of diverse products, has also proven to have a novel fatty acid profile that is suitable for personal care formulations.

About Us Slicing Part 8.2.webp__PID:b4b277d6-faa2-4911-bfb8-43e752cb8f13

Benefits of Mahua Oil

Thanks to a high concentration of essential fatty acids such as oleic acid and linoleic acid, mahua oil has multiple nourishing benefits for hair and skin.Mahua oil has proven benefits and meet the excellence of Argan and Olive oil. Just as Argan and Olive oil were incorporated into sophisticated products, we're poised to elevate Mahua oil in a similar fashion, unlocking its potential for sophistication in our formulations

About Us Slicing Part 8.2.webp__PID:b4b277d6-faa2-4911-bfb8-43e752cb8f13
About Us Slicing Part 8.3.webp__PID:920b3384-5b71-41be-9d97-64d1a6845a32

Mahua Oil X ThriveCo

ThriveCo has taken the initiative to transform and facilitate the highest quality Mahua oil in the Beauty and Personal Care industry while empowering the tribes of India by emancipating them from unemployment and malnutrition.