STRENGTH & GROWTH SHAMPOO
NOW AVAILABLE IN INDIA
HAIR VITALIZING SHAMPOO
THE BEST COMPANION FOR YOUR HAIR
① MAINTAIN HAIR VOLUME: Choose a shampoo that reduces hair fall and promotes hair growth, along with great nutrition.
② DHT BLOCKER REDUCES HAIR LOSS: Dihydrotestosterone (DHT) is known to shrink the hair follicles which leads to hair loss. This shampoo acts as a DHT blocker.
③ FOCUSED ACTION ON HAIR BULB: Extends the anagen phase of hair growth & stimulates the hair bulb to improve growth.
④ EASY FIT INTO YOUR EXISTING HAIR CARE REGIME: A mild everyday shampoo increases the volume of hair, makes it more manageable, soft, healthy and doubles up as a conditioner as well.
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What is DHT and how does it lead to hair loss?
Dihydrotestosterone(DHT) is a hormone that is present in both men and women. It is a derivative of Testosterone. With age, DHT and Testosterone hormones are known to promote sexual health and fertility. In addition to this, they also maintain overall muscle mass of the body. As we grow older, the amount of DHT produced by the body increases and this increased level of DHT is responsible for hair loss. Due to the free flowing of DHT into the bloodstream, it links to the receptors on the hair follicles. This results in shrinking of the hair follicles which halts the growth of new hair. It causes hair to become thinner and brittle, leading to hair fall. It also prevents vital nutrients to reach the hair follicles. Whereas lower levels of DHT causes delay in onset of puberty.
Caffeine is a natural stimulant which is generally found in coffee, tea, cacao beans. Extremely beneficial for hair:
a) Controls DHT
DHT shrinks the hair follicles and prevents proper hair growth. Caffeine is used to control the effects of DHT and stimulate hair growth.
b) Promotes Hair Growth & Blood Circulation
Caffeine is known to extend the growth phase of hair - the Anagen phase. It also increases the blood circulation levels in the scalp resulting in improved hair growth.
Jamaican Black Castor Oil
Jamaican Black Castor Oil is a cold pressed oil which is extracted from the seeds of Castor oil plant. It is widely known for strengthening the hair, preventing split-ends, promoting the hair growth, reducing the hair breakage and moisturizing the hair. The omega-6, omega-9 and the vitamin E present in Castor oil help in maintaining the scalp health and providing a rich and smooth texture to the hair.
Arginine & Amino Acid Complex
This blend strengthens the hair, improves elasticity of hair, reduces premature ageing of hair. The Reactive Oxygen Species (ROS) or free radicals are responsible for damaging proteins and in turn make the hair grow dull and fasten the ageing of hair. The ROS is limited by this blend to keep the hair healthy and nourished.
Biotin promotes hair health by improving the growth of thicker hair. It also enhances the quality, texture and shine of the hair.
HOW TO USE
Take a generous quantity of the shampoo and apply to the roots of the hair. Massage onto the scalp for 2-3 mins and rinse. Then apply the shampoo to the lengths of the hair. Leave the shampoo for 1-2 mins and rinse.
Use 2-3 times in a week as a regular shampoo for improved results.
For Men who love grooming, this shampoo could be used for the beard & moustache as well.